Alps

Destination Overview

Discover Tyrol, the breathtaking heart of the Alps, where a single journey connects the imperial grandeur of Austria with the dramatic beauty of the Italian Dolomites. This is a land of dramatic contrasts, where imperial cities meet jagged Dolomite peaks and charming alpine villages are connected by some of the world's most spectacular high mountain roads. Tyrol offers a perfect blend of natural grandeur, rich history, and exhilarating adventure.

The primary travel season for exploration is summer (June to September), when the legendary alpine passes are open. This is the ideal time for an epic road trip, conquering iconic High Alpine routes, which offer stunning vistas at every turn. Explore Innsbruck, the 'Capital of the Alps,' where its historic Golden Roof shimmers against a dramatic mountain backdrop. For hikers and climbers, the Italian Dolomites, a UNESCO World Heritage site, provide a world-class playground of limestone cliffs and verdant meadows. Winter, of course, transforms the region into a premier skiing destination.

Tyrol is a dream destination for self-drive enthusiasts, motorcyclists, photographers, and adventure seekers. It also caters wonderfully to families and cultural travelers who appreciate the blend of Austrian and Italian influences in the architecture, cuisine, and local traditions. Here, the journey itself is the destination — a celebration of open-road freedom amidst sublime alpine scenery.

Ready to experience the pinnacle of alpine adventure? Explore our curated self-drive itineraries to design your perfect road trip through this iconic alpine heartland.

Top Highlights

Did You Know?

• The famous “Ötzi the Iceman,” a 5,300-year-old glacier mummy, was discovered in the Ötztal Alps in Tyrol.
• Innsbruck is one of only three cities in the world to have hosted the Winter Olympic Games twice (1964 and 1976).
• The stunning Dolomites get their name from the unique carbonate rock, dolomite.